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    "markdown": "Google AI search\n\n# See when Google AI Overviews name your clinic\n\nWe test priority patient questions in Google, save the AI Overviews that appear and record named clinics, cited sources and competitor gaps.\n\n[Book a 30-minute call](https://calendly.com/z-rotgar/30min) [See pricing](https://rotgar.com/medical/pricing)\n\nOutcome\n\n## A captured baseline for AI Overview presence, citations and source gaps.\n\nScope is confirmed after the baseline. You see what is included, what depends on your team and how success will be checked.\n\n## What you get\n\nPatient questions selected by service, market and stage of choice\n\nSaved Google AI Overviews results\n\nNamed clinics, competitors and cited URLs\n\nQuestions where your clinic appears and where it does not\n\nClinic pages and external sources behind visible answers\n\nPrioritized improvements and a repeat-test plan\n\n## Choose when Google’s generated answers omit your clinic, name competitors first or rely on sources that do not support your priority services.\n\n**AI visibility baseline:** The AI visibility audit starts with one clinic or selected location, one priority market and one patient language. We review the website for relevant access and information issues; detailed answer testing focuses on the agreed service, location and patient decisions, not every service across a network.\n\n**Ongoing:** Monitoring keeps the agreed queries, market, language, capture method and export format fixed. Platform changes are recorded as a break in comparability.\n\n## Scope detail\n\nPatient questions and visible competitors by service, market and language\n\nSaved search result and AI Overview for each valid capture\n\nNamed clinics, cited URLs and source domains\n\nQuestions that do not trigger an AI Overview recorded separately\n\nOwned-page, clinic-information and supporting-source gaps\n\nThe same query set retained for the next approved comparison\n\nDecide what to fix\n\n## Different observations need different next steps\n\n### No AI Overview\n\nRecord a valid non-triggering search separately from a failed capture. Do not label it a clinic omission or invent a citation opportunity.\n\n### An answer, but no clinic mention\n\nInspect the patient task, named alternatives and visible sources before proposing a page or information change.\n\n### A mention with a factual issue\n\nCompare the exact claim with the clinic’s dated primary facts. Give the team a specific issue, owner and recheck criterion.\n\nGoogle AI Mode is a separate surface, not an AI Overview. If included in the agreed scope, its queries, captures and denominators are recorded separately; AIO results are not reused as AI Mode evidence. [Read the comparison rules.](https://rotgar.com/medical/methodology#google-surfaces)\n\nMeasurement\n\n## What we track\n\n### Trigger rate\n\nHow often an AI Overview appears for the tested patient questions.\n\n### Clinic presence\n\nWhere the clinic is named, where a competitor appears instead and what the answer says about the clinic.\n\n### Cited sources\n\nWhich owned and independent pages Google uses in the captured answers.\n\nWhat shapes an AI answer\n\n## See what appears and what you can improve\n\nThe audit records which clinics appear, what each answer says about them and the sources it visibly cites, then shows which clinic-controlled information can be improved.\n\nObserved\n\n### Answer, sentiment and sources\n\n- Named clinics and competitors\n- What the answer says about your clinic\n- Cited URLs and source domains\n- Missing coverage by patient question\n\nClinic-controlled\n\n### Clinic assets\n\n- Service, clinician and location pages\n- Clinic information, structured data and internal links\n- Consistent public clinic and clinician information\n\nClinic approved\n\n### Supporting sources\n\n- Clinical sources and named reviewers\n- Accurate directories and independent coverage\n- Claims approved before publication\n\nProcess\n\n## From baseline to recheck\n\n1. 01\n\n   ### Define\n\n   Select patient questions from the clinic, its services, market, language and visible competitors.\n2. 02\n\n   ### Record\n\n   Save the Google results, AI Overview and visible sources for each question.\n3. 03\n\n   ### Diagnose\n\n   Compare clinic information, pages, sources and visible competitors.\n4. 04\n\n   ### Test again\n\n   Repeat the same questions after approved changes.\n\nWorking boundaries\n\n## What stays clear\n\n- Every result is a dated snapshot; Google can change the answer or stop showing an overview.\n- Platform availability is recorded at the location and date of capture.\n- We cannot control or guarantee inclusion in an AI Overview.\n- Clinical and legal owners approve any medical claim changed after the audit.\n\nOwnership\n\n## Who approves and who implements\n\nNames, capacity, backup and escalation are confirmed in the written scope.\n\n- We define and run the agreed protocol and retain reviewable captures.\n- The clinic validates priority services, competitors and high-risk patient questions.\n- A market-language reviewer checks local wording and intent.\n- Clinical and legal owners approve any claims changed after the audit.\n\nEvidence and method\n\n## Continue with the relevant proof\n\n[**Read the method** How AI Overview results are counted and checked](https://rotgar.com/medical/methodology) [**Medical AI search study** Public research by Evgeniy Yudin](https://www.linkedin.com/pulse/7-18-patient-questions-google-answers-ai-overviews-6-them-pwr4e/)\n\nAI search resources\n\n## Go deeper into the measurement and method\n\n[**How to show up in AI Overviews** A practical six-step guide](https://rotgar.com/resources/how-to-show-up-in-ai-overviews) [**What answer engine optimization means** AEO explained for medical search teams](https://rotgar.com/resources/what-is-answer-engine-optimization) [**AEO vs GEO** Where the methods overlap and differ](https://rotgar.com/resources/aeo-vs-geo)\n\n[View all AI search resources ](https://rotgar.com/resources)\n\nAI Visibility Audit\n\n## AI Visibility Audit\n\nThe AI visibility audit starts with one clinic or selected location, one priority market and one patient language.\n\n**Best fit** Clinics, hospitals and medical groups in:\n\n- Dental\n- Aesthetic medicine\n- Physiotherapy\n- Fertility & IVF\n- Dermatology\n- Hair transplant\n- Cosmetic plastic surgery\n- Mental health\n- Multi-specialty groups\n\n- Your current visibility and named competitors\n- The sources AI answers cite\n- A prioritized list of improvements to implement\n\nNeed to cover several clinics, locations, countries, markets or patient languages? [Book a 30-minute call ](https://calendly.com/z-rotgar/30min) We’ll discuss the scope for your organization.\n",
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        "level": 1,
        "text": "See when Google AI Overviews name your clinic"
      },
      {
        "level": 2,
        "text": "A captured baseline for AI Overview presence, citations and source gaps."
      },
      {
        "level": 2,
        "text": "What you get"
      },
      {
        "level": 2,
        "text": "Choose when Google’s generated answers omit your clinic, name competitors first or rely on sources that do not support your priority services."
      },
      {
        "level": 2,
        "text": "Scope detail"
      },
      {
        "level": 2,
        "text": "Different observations need different next steps"
      },
      {
        "level": 3,
        "text": "No AI Overview"
      },
      {
        "level": 3,
        "text": "An answer, but no clinic mention"
      },
      {
        "level": 3,
        "text": "A mention with a factual issue"
      },
      {
        "level": 2,
        "text": "What we track"
      },
      {
        "level": 3,
        "text": "Trigger rate"
      },
      {
        "level": 3,
        "text": "Clinic presence"
      },
      {
        "level": 3,
        "text": "Cited sources"
      },
      {
        "level": 2,
        "text": "See what appears and what you can improve",
        "id": "source-opportunity-title"
      },
      {
        "level": 3,
        "text": "Answer, sentiment and sources"
      },
      {
        "level": 3,
        "text": "Clinic assets"
      },
      {
        "level": 3,
        "text": "Supporting sources"
      },
      {
        "level": 2,
        "text": "From baseline to recheck"
      },
      {
        "level": 3,
        "text": "Define"
      },
      {
        "level": 3,
        "text": "Record"
      },
      {
        "level": 3,
        "text": "Diagnose"
      },
      {
        "level": 3,
        "text": "Test again"
      },
      {
        "level": 2,
        "text": "What stays clear"
      },
      {
        "level": 2,
        "text": "Who approves and who implements"
      },
      {
        "level": 2,
        "text": "Continue with the relevant proof"
      },
      {
        "level": 2,
        "text": "Go deeper into the measurement and method"
      },
      {
        "level": 2,
        "text": "AI Visibility Audit"
      }
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        "url": "https://calendly.com/z-rotgar/30min",
        "kind": "external",
        "download": false
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      {
        "text": "See pricing",
        "url": "https://rotgar.com/medical/pricing",
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        "text": "Read the comparison rules.",
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        "text": "Read the method How AI Overview results are counted and checked",
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      {
        "text": "Medical AI search study Public research by Evgeniy Yudin",
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        "kind": "external",
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        "download": false
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        "kind": "internal",
        "download": false
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      {
        "text": "AEO vs GEO Where the methods overlap and differ",
        "url": "https://rotgar.com/resources/aeo-vs-geo",
        "kind": "internal",
        "download": false
      },
      {
        "text": "View all AI search resources",
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